Finances that take you places

To bring Qantas Financial Services’ brand line to life, we set out to visualise movement as a metaphor for progress. The creative idea centred on a suitcase in motion, a symbol of purpose, freedom, and forward momentum.

By rigging camera systems directly to the luggage, we captured a low, cinematic perspective that moved with the talent through the hotel space, intimate, fluid, and full of intent. The result is a subtle but powerful visual expression of how Qantas Financial Services helps take you places.